Response to On ****Media

     In the reading, Hovagimyan explains the concept of "Post Media" by explaining the different forms incorporated into multimedia and what each one brings to the table. Radio, for example, has always been able to engage the public whether for propaganda or entertainment. He also took a majority of the passage writing about photography and how it discouraged other artwork and was a big transition to the digital age of capturing the moment. I agree with this because going along with the idea of "mimesis," photography can get closer to reality and paintings cannot compete and need to become more abstract to convey emotions rather than real moments.
     However in the case of mass reproduction, I do not agree with Hovagimyan as the reproduction of a photograph can diminish the monetary value, but the picture remains the same and still has quality and meaning to it. The quality does not change, because the picture is reproduced to be exactly the same. Whether you're looking at copy 1 or 57, you will still get the same response from the image.
     In regards to the overall idea of entering the Post Media age with technology being the main source for art, I think Hovagimyan is pretty much spot on. Now that we re in the digital age, most art is being manipulated through technology. With music, for example, the original audio is edited and mixed to produce the final work. The only thing I don't agree with in this point is the fact that Hovagimyan says that with the digital age, there aren't any copies anymore, because each reproduction is its own code. However because it is all coding and digital, any reproductions are still the same, just like with photography.

-Marisa Guerin