The author focuses his discussion
on the relationship between video technology and video art form over time. A change
in video technology’s availability made video art possible; it went from being
a technology primarily available to large broadcast corporations to an
accessible, affordable product that artists and regular consumers began to take
advantage of. He also discusses the development of video art in relation to advancements
in technology, explaining how the technological transformations have impacted visual
culture and contemporary art. Developments in video art depend mainly on
improvements in its technology, which sets it apart from many other art forms such as painting and sculpture, for which technology is not such an important factor in determining art form. I
thought it was interesting that he pointed out the ephemerality of video art,
due to the inevitable obsolescence of old formats to make way for the new, and
how this quality was attractive to many artists who thought its transience made
a kind of political and artistic statement. This is another characteristic that
sets it apart from other art forms.
Video technology is becoming
increasingly advanced, portable, and accessible. With cell phone video cameras
and apps like Vine, the tools for creating video art are available to everyone
and easy to use wherever you go.
This is a compilation of creative Vines made
using stop-motion technique: http://www.youtube.com/watch?v=30fdg_A7m8E
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